📄 Peer-Reviewed Academic Output
Year: 2021
👁️ 1 Click
Behavioral-Based Market Segmentation and Customers’ Loyalty of Selected Banks in Lagos State, Nigeria.
Abstract & Summary
Authors: PA Kabuoh, M.N., Ubabudu, M.C., Ebuta, O.U. & Erigbe
Publication Details
| Principal Author | Prof. Patience Ajirioghene Erigbe (Professor) |
|---|---|
| Journal / Venue | SYLWAN. Printed in Poland. 165 (5), 186-209, 2021 |
| Publication Year | 2021 |
| Article Clicks / Reads | 1 readers clicked (View Article) |
| DOI (Digital Object Identifier) | Not assigned / Not provided |
| Article / Publisher Link | https://scholar.google.com/citations?view_op=view_citation&hl=en&user=nQFBLxMAAAAJ&pagesize=100&citation_for_view=nQFBLxMAAAAJ:RHpTSmoSYBkC ↗ |
| Department | Business Administration |
| College / Faculty | College of Humanities, Management and Social Sciences |
| Institution | Mountain Top University, Nigeria |
📋 APA 7th Edition Citation
Ajirioghene Erigbe, P. (2021). Behavioral-Based Market Segmentation and Customers’ Loyalty of Selected Banks in Lagos State, Nigeria. SYLWAN. Printed in Poland. 165 (5), 186-209, 2021. https://scholar.google.com/citations?view_op=view_citation&hl=en&user=nQFBLxMAAAAJ&pagesize=100&citation_for_view=nQFBLxMAAAAJ:RHpTSmoSYBkC