📄 Peer-Reviewed Academic Output
Year: 2022
👁️ 1 Click
Why i buy what i buy? the dynamics of brand awareness on consumers' choice
Abstract & Summary
Authors: OJ Olanipekun, SA Adelekan
Publication Details
| Principal Author | Prof. Olanipekun Ojo (Professor) |
|---|---|
| Publication Year | 2022 |
| Article Clicks / Reads | 1 readers clicked (View Article) |
| DOI (Digital Object Identifier) | Not assigned / Not provided |
| Article / Publisher Link | https://scholar.google.com/citations?view_op=view_citation&hl=en&user=4bQQzEEAAAAJ&pagesize=100&citation_for_view=4bQQzEEAAAAJ:IWHjjKOFINEC ↗ |
| Department | Business Administration |
| College / Faculty | College of Humanities, Management and Social Sciences |
| Institution | Mountain Top University, Nigeria |
📋 APA 7th Edition Citation
Ojo, O. (2022). Why i buy what i buy? the dynamics of brand awareness on consumers' choice. https://scholar.google.com/citations?view_op=view_citation&hl=en&user=4bQQzEEAAAAJ&pagesize=100&citation_for_view=4bQQzEEAAAAJ:IWHjjKOFINEC